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Prior to an individual or unit creating a video for use on the website or other marketing materials, they should reach out to the marketing and web team. There are many things to consider any ways to ensure the best user experience, improved accessibility, and best practices for When recording, rendering, editing, and then implementing the new video assets, there are many best practices that enhance the user experience and improve accessibility. Below is a check list of things to consider when working with the marketing and web team on a new project. 


Table of Contents

When and How-to Contact the Marketing and Web Team

To Prior to an individual or unit creating a video for use on the website or other marketing materials, they should meet with the marketing and web team about your video needs, please . Please email webteam@wsb.wisc.edu or submit a web team service request through the WSB Support Portal. Learn more about the Web Team Support System.

Submit a service request »

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Steps for Creating a New Video Series

  1. Have an idea for a video
  2. Reach out to the marketing and web team
  3. Meet with the marketing and web team and discuss the goals for the new video and best practices
  4. Review the Check-List of Important Things to Consider Video Best Practices
  5. Create a action plan
  6. Create your first the first video in the series of videos
  7. Meet with the marketing and web team to review the first video and receive feedback
  8. Implement the feedback and move forward with creating the next set of videos
  9. Review the video to ensure it meets our best practices
  10. The marketing and web team will review the video, then provide approval with moving forward with adding it to the website or linking to it from emails
  11. Provide the web team with your video files and  details so a new video can be hosted.

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best-practices
Video Best Practices

Below is an overview of video best practices.

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