Date | Time | Room | Speaker | Affiliation | Synopsis | Paper |
|---|---|---|---|---|---|---|
10/15/2020 | 5:00PM to 6:00PM | WebEx | Joann Peck | See Synopsis | Pending |
From Haptics to Psychological Ownership
Joann Peck, Professor, Wisconsin School of Business, University of Wisconsin-Madison
Synopsis
In this presentation, I will talk about some of research on haptics or product touch and how I become interested in psychological ownership or the feeling that something is MINE! I will discuss a few current projects and also leave time for questions.